An engineering-led Shopify agency.
Shopify store setup, custom theme development, speed optimization and SEO — end to end, from one team. Shopify Partner certified, registered office in London. We serve brands in Finland, the UK, Italy and across Europe with European quality at competitive rates.
We work with brands across Europe. Live stores in the UK, Finland, Italy and Turkey.
Everything an agency should know — and then some.
We put a design studio and an engineering team under one roof. We take your brief and carry it to a live storefront with single ownership.
Ecommerce Mobile App Development
An app earns its keep through repeat purchase and push notifications, not acquisition.
02Shopify Store Setup
From buying the domain to uploading products, from payment gateways to shipping and invoicing — we build everything from scratch and hand you the keys.
03Shopify Theme Development
Custom themes built on Online Store 2.0 and Dawn.
04Shopify Speed Optimization
Is your Shopify store slow? We measure, fix and re-measure every Core Web Vitals metric — LCP, CLS and INP — one at a time, with the result written into the contract.
05Shopify SEO
Done properly, SEO gives you traffic you do not rent.
06Shopify App Development
From public App Store products to private internal tools, from theme app extensions to checkout UI — built on Shopify's own stack: Remix, Polaris and Functions.
07Shopify Support & Maintenance
Your store is live but needs engineering behind it.
08Shopify Plus Agency
Moving to Plus, or running one already and not using half of it? As a Shopify Plus certified partner we work on B2B, multi-store, multi-market and enterprise-grade workflows.
09Shopify Migration
We move your store to Shopify from WooCommerce, Magento, OpenCart, PrestaShop, Wix or BigCommerce.
10White Label Shopify Development
Stop turning down Shopify work.
11Ecommerce Starter Package
We build the store, run product and supplier research, set up Meta and TikTok ad infrastructure, and launch the first campaign with you.
12WooCommerce to Shopify migration without losing rankings
We move products, orders and customers, resolve plugin dependencies, and protect your search rankings with a redirect map prepared before the switch.
13Magento to Shopify migration with your data and rankings intact
Large catalogues, complex attributes and years of order history — moved deliberately, with a redirect map built before anything goes live.
14BigCommerce to Shopify migration without losing search traffic
Catalogue, customers and order history moved across, with URL mapping and redirects prepared before the domain switches.
15Shopify Training and Consulting
Not a generic course.
16Meta Ads Training
Most wasted ad budget comes from broken measurement rather than weak creative.
17Winning Product Research
A winning product is not a secret list.
Analyse your Shopify store in seconds.
Two free tools, no signup. Paste a store URL and see the theme it runs on and the apps behind it.
Shopify Theme Finder
For an existing store: paste your URL and we detect the theme automatically. For a new store: answer five questions and we score 20+ free and premium themes to find your best five. No signup, results in seconds.
Learn more ↗Shopify App Finder
For an existing store: paste your URL and we detect installed apps across 45+ signatures, then flag the critical categories you are missing. For a new need: pick a category and we recommend the strongest options for your budget.
Learn more ↗We don't resell themes — we write Liquid.
Our team writes Liquid, JavaScript, GraphQL and Hydrogen every day. We are not an agency that installs a theme and disappears: every line of your store is designed, reviewed and owned together with you.
- OS 2.0 sectionsMerchandiser-friendly, drag and drop editable.
- Metafields & metaobjectsStructured data, multi-language, brand consistency.
- Theme app extensionsApp blocks integrated into storefront and checkout.
- Performance budgetLighthouse, bundle size and LCP checked on every pull request.
- GitHub + CI/CDTheme code in your private repo, preview deploys, code review.
01{%- comment -%} Product card · Dawn theme {%- endcomment -%}02<div class="card product-card" data-id="{{ product.id }}">03{%- if product.featured_image -%}04<a href="{{ product.url }}" class="card__media">05<img src="{{ product.featured_image | image_url: width: 800 }}"06alt="{{ product.featured_image.alt | escape }}"07loading="lazy" width="800" height="1000">08</a>09{%- endif -%}10<div class="card__body">11<h3 class="card__title">{{ product.title }}</h3>12{%- assign on_sale = product.compare_at_price > product.price -%}13{{ product.price | money }}14{%- if on_sale -%}15<s>{{ product.compare_at_price | money }}</s>16{%- endif -%}17</div>18</div>
Live in four steps.
From onboarding to first sale, every stage runs transparently through Notion and Linear. No surprise pricing, no hidden scope.
Brief & technical audit
We analyse your requirements and existing infrastructure, then produce a roadmap.
Figma + prototype
Brand, UX research, visual system. Clickable prototype signed off before code.
Development + QA
Theme or headless development, integrations, cross-device QA.
Ship & grow
Soft launch, hard launch, then continuous improvement on a retainer.
We don't just build a store — we hand it over working.
Domain, design, products, payments, shipping, invoicing, social integrations, Google and Meta accounts — we set all of it up and hand you the keys.
What founders say.
I assumed our headless migration would take months. With Hydrogen they did it in six weeks and mobile performance tripled.
We were determined to sell abroad but had no idea where to start. They delivered multi-language setup, customs and VAT automation as one package.
We worked with three agencies before. Shopindev was the only one that didn't have to claim they were technical — because they are. Our move to Plus took two weeks.
Our Lighthouse score went from 42 to 98. That is not just a number — the same ad budget now brings twice the sales.
They kept us from missing the season. They took the idea we described and put it in the window, word for word, then added a dozen suggestions of their own.
They built our custom Liquid sections from scratch. Our merchandisers now edit pages themselves — before, every change meant waiting on a developer.
Transparent pricing, fixed delivery.
No hourly billing. The scope and delivery date of every package is clear from the start.
Turnkey Shopify store, live in 4-6 weeks.
- Turnkey store setup
- EU VAT and OSS configured
- GA4 and Meta CAPI verified
- 30 days support
Fully custom theme for brands that are already growing.
- Custom OS 2.0 theme
- Shopify Markets, multi-currency
- LCP under 1.5s in the contract
- 90 days support
Shopify Plus, B2B and multi-market architecture.
- Plus migration and B2B
- Multi-store, multi-market
- Headless on Hydrogen
- Dedicated engineering
Notes from the workshop.
All articles ↗Shopify development day rates in the UK: what you should actually pay in 2026
What a Shopify developer costs in the UK, why the range is so wide, and how to tell an underpriced quote from a good one.
When should an agency hire a Shopify developer vs. outsource?
The break-even is not where most agency owners think it is. A working model based on utilisation, not headcount cost.
Shopify Markets for UK brands selling into the EU after Brexit
IOSS, duties at checkout, currency and the country-specific payment methods that decide whether an EU customer completes the order.
Shopify vs WooCommerce: The Real Total Cost of Ownership (2026)
WooCommerce is 'free' and Shopify is 'expensive' — until you add up hosting, plugins, developer time and downtime. A line-by-line comparison over three years.
EU VAT and OSS for Shopify: Selling Cross-Border Without Nasty Surprises
Distance selling thresholds, One Stop Shop registration, correct tax display and what changes when you cross €10,000 in EU sales.
Klarna, PayPal or Stripe? The Payment Mix That Converts in Europe
Payment preferences change dramatically by country. The wrong mix quietly costs you double-digit conversion — here is what to offer where.
Magento 2 to Shopify: The Complete Migration Checklist
Magento's maintenance burden pushes many merchants to Shopify. Here is how to move products, customers, orders and — critically — rankings without losing anything.
Shopify Markets: Running Multiple Countries From One Store
Pricing, currencies, languages, domains and tax per market — without maintaining five separate stores.
Core Web Vitals for Shopify: The Technical Playbook
LCP, CLS and INP fixed one metric at a time, with the specific Liquid and JavaScript changes that move each number.
Is Shopify Plus worth it? A straight answer for growing brands
Plus is priced per month, not per feature. Here is what actually changes when you upgrade, what does not, and the four situations where it pays for itself.
How to choose a Shopify agency: nine questions
Three quotes for the same brief rarely describe the same work. These questions make proposals comparable — scope, handover, revisions and post-launch support.
Shopify collection architecture and organic traffic
Most search demand is category-level, not product-level. How to build collections for search rather than for the navigation menu.
Why your Shopify store is slow: eight real causes
The theme is rarely the culprit. App scripts, leftover code, images, fonts and tracking tags — what each one actually costs you.
Metafields or metaobjects? A working rule for Shopify data
Both extend Shopify's data model, but they solve different problems. The rule that decides it in one question, and the mistakes that force a rebuild later.
checkout.liquid is gone: what actually replaces it
Shopify retired checkout.liquid in favour of checkout extensibility. What the replacement architecture is, what you can and cannot customise, and where the old customisations went.
Product schema on Shopify: what search engines actually read
Most Shopify themes emit product structured data, and most of it is subtly wrong. What the markup needs to contain, the errors that suppress rich results, and why answer engines raise the stakes.
Filters and faceted navigation: the quiet crawl budget leak
Shopify filters generate near-infinite URLs. Which ones deserve to be indexed, which should never be crawled, and how to tell the difference without guessing.
Migrating to Shopify without losing rankings: the redirect plan
Most replatform traffic losses are not caused by Shopify. They are caused by a redirect map built after launch instead of before it. What the map has to cover, and in what order.
Getting a Shopify store cited by AI search
Answer engines read stores differently from search engines. What makes a page quotable, why structured data matters more than it did, and which habits actively exclude you.
Custom Shopify theme or premium theme? The honest test
A premium theme costs a few hundred pounds; a custom theme costs thousands. The question is not budget — it is whether your store has a requirement a theme cannot meet.
Headless Shopify: when Hydrogen actually earns its cost
Headless is not faster by default and it is not a growth strategy. The three situations where it genuinely wins, and what you take on when you choose it.
Shopify B2B: running wholesale in the same store as retail
Company profiles, per-company price lists and payment terms are native on Plus. What that replaces, and what still needs building.
Shopify accessibility: what selling into the EU now requires
Accessibility moved from good practice to a compliance question for e-commerce in the EU. What that means for a Shopify store, and the fixes that carry most of the weight.
Custom Shopify app or public app? Choosing the right build
Most merchants who need an app need a custom one, and most who ask for a public one have not decided what business they are in. The distinction, and what each costs to run.
Selling in several countries: domains, subfolders or subdomains?
Shopify Markets supports all three URL structures. They are not equivalent for search, and the choice is hard to reverse once traffic accumulates.
Winning product research: what works and what does not
A winning product is not a secret list. It is validated demand, workable margin and solved sourcing. The method, step by step.
Cookie consent on Shopify: what Consent Mode v2 changes
Consent banners are not just a legal checkbox. Since Consent Mode v2, the signal your banner sends decides whether conversion tracking works at all in the EEA.
What actually breaks in a Shopify migration
Migration problems rarely come from the data that moves. They come from what nobody noticed was not moving. The pre-launch checklist.
Third-party scripts: the performance cost nobody budgets for
Most Shopify speed problems are not the theme. They are the accumulated scripts of apps, pixels and tools nobody has reviewed since installing them.
Selling where Shopify Payments is unavailable
Shopify Payments does not operate in every market. What changes when you use a local provider, what it costs, and what to check before choosing one.
Chargebacks on Shopify: prevention beats disputing
Most chargebacks are won or lost before the order ships. What causes them, which evidence actually works, and the settings that prevent the avoidable ones.
What every project includes.
Figma design files
Every screen, mobile layout and component — organised and named.
GitHub repository
Theme code in a private repo with full commit history, handed over to you.
Written documentation
Store management, product uploads, campaign launches — in plain language.
Video training library
8–12 screen-recorded tutorials, yours to keep forever.
Performance report
Lighthouse and Core Web Vitals, before and after launch.
Analytics dashboard
GA4, Klaviyo and server-side tracking configured and verified.
Frequently asked questions.
How long does a Shopify store build take?
A standard turnkey store goes live in 4–6 weeks. For urgent launches we offer a 2-week express package. You see progress every week — no black boxes.
How much does a Shopify store cost?
Launch starts at £3,500, Scale at £8,500, and Platform (Shopify Plus, B2B, multi-market) from £15,000. No hourly billing: fixed scope, fixed price, fixed delivery date.
Can you migrate my existing store to Shopify?
Yes. We migrate from WooCommerce, Magento, OpenCart, PrestaShop, Wix and older Shopify themes — preserving products, orders, customers and SEO rankings with a 301 redirect map.
Do you work with clients across Europe?
Yes — most of our work is cross-border. We have live stores in the UK, Finland, Italy and Turkey. Everything runs remotely through Slack, Notion and Loom, with weekly calls in your timezone.
Do you take a commission on sales?
Never. We charge a one-time project fee. We take no cut of your revenue, subscriptions or transactions — the store is entirely yours.
Who owns the code and the store?
You do, completely. The theme lives in your own GitHub repository and the Shopify account is in your name. We build no vendor lock-in: another team can pick up our code and read it.'