Meta Ads Training — Run the Account In-House
Most wasted ad budget comes from broken measurement rather than weak creative. We fix the infrastructure first, then teach your team to run the account.
Why Shopindev?
Measurement infrastructure
Meta pixel, conversion events, Conversions API and event matching — so the numbers reconcile with Shopify orders.
Catalogue and product feed
Getting the Shopify catalogue into Meta correctly, matching product identifiers, and setting up dynamic ads.
Campaign structure
How campaigns, ad sets and ads should be arranged; targeting logic, budget split, and what the learning phase actually means.
Creative testing
What to test, how to structure variations, and how to recognise creative fatigue before performance drops.
Reading results
Which metrics matter, when a result becomes meaningful, and why intervening early usually costs money.
Consent and compliance
How Consent Mode interacts with ad signals, and where GDPR limits what can be measured.
Delivered in four steps
Account and measurement
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Fix the infrastructure
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On your own account
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Recordings and follow-up
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Frequently asked questions.
Will you run the ads for us?
No. This is training and consulting, not ad management. We fix the infrastructure and teach your team to run it.
Is ad spend included?
No. Ad budget is paid directly to Meta and is not part of the fee. How much you spend is your decision.
How much ad budget do we need?
There is no honest general answer — it depends on the product, basket value, market and competition. We work through your own numbers in the first conversation.
Our pixel is already installed. Do we still need the audit?
Usually yes. Installed does not mean correct — the two problems we see most often are conversion events firing twice and Conversions API never being connected.
Do you guarantee results?
No, and nobody can honestly promise that. What you get is correct measurement, a working campaign structure, and a team that can run it.